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89 hbr.org Last Updated: 10 months

Success 70% of passed verification steps

Warning 15% of total warning

Errors 15% of total errors, require fast action

Mobile

Performance Desktop Score 77%

Best Practices Desktop Score 69%

SEO Desktop Score 100%

Progressive Web App Desktop Score 27%

Performance Mobile Score 11%

Best Practices Mobile Score 62%

SEO Mobile Score 99%

Progressive Web App Mobile Score 26%

Page Authority Authority 71%

Domain Authority Domain Authority 91%

Moz Rank 7.1/10

Bounce Rate Rate 0%

Charset Encoding

Great, language/character encoding is specified: UTF-8

Title Tag 54 Characters

HARVARD BUSINESS REVIEW - IDEAS AND ADVICE FOR LEADERS

Meta Description 147 Characters

Find new ideas and classic advice on strategy, innovation and leadership, for global leaders from the world's best business and management experts.

Effective URL 15 Characters

https://hbr.org

Excerpt Page content

Harvard Business Review - Ideas and Advice for Leaders Navigation Menu ...

Keywords Cloud Density

save9 share9 november9 digital9 harvard8 topics8 subscribe8 library8 article7 business7

Keyword Consistency Keyword density is one of the main terms in SEO

Keyword	Freq	Title	Desc	Domain	H1	H2
save	9
share	9
november	9
digital	9
harvard	8
topics	8
subscribe	8
library	8
article	7
business	7

Google Preview Your look like this in google search result

HARVARD BUSINESS REVIEW - IDEAS AND ADVICE FOR LEADERS

https://hbr.org

Find new ideas and classic advice on strategy, innovation and leadership, for global leaders from the world's best business and management experts.

Robots.txt File Detected

http://hbr.org/robots.txt

Sitemap.xml File Detected

http://hbr.org/sitemap.xml

Whois Is a query and response protocol that is widely used for querying databases that store the registered users or assignees of an Internet resource, such as a domain name, an IP address block, or an autonomous system

Updated: 2017-11-02 / 3 years

Create on: 1996-12-05 / 24 years

Expires on: 2019-12-04 / 9 months 27 days

MarkMonitor Inc. ,US

Registrar Whois Server: whois.markmonitor.com

Registrar URL: http://www.markmonitor.com

Nameservers

NS-1175.AWSDNS-18.ORG

NS-604.AWSDNS-11.NET

NS-469.AWSDNS-58.COM

NS-1877.AWSDNS-42.CO.UK

Page Size Code & Text Ratio

Document Size: ~78.87 KB

Code Size: ~56.76 KB

Text Size: ~22.12 KB Ratio: 28.04%

Estimation Traffic and Earnings

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Technologies

PWA - Manifest

Manifest is not valid

Your site don't have valid manifest.json, read more in Web App Manifest

Desktop

First CPU Idle 2.5 s

First CPU Idle marks the first time at which the page's main thread is quiet enough to handle input. [Learn more](https://web.dev/first-cpu-idle).

Avoid enormous network payloads Total size was 3,318 KB

Large network payloads cost users real money and are highly correlated with long load times

Minimize main-thread work 2.5 s

Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this

First Contentful Paint 1.1 s

First Contentful Paint marks the time at which the first text or image is painted

Includes front-end JavaScript libraries with known security vulnerabilities 2 vulnerabilities detected

Some third-party scripts may contain known security vulnerabilities that are easily identified and exploited by attackers

Avoid chaining critical requests 15 chains found

The Critical Request Chains below show you what resources are loaded with a high priority. Consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load

Avoid an excessive DOM size 1,059 elements

A large DOM will increase memory usage, cause longer [style calculations](https://developers.google.com/web/fundamentals/performance/rendering/reduce-the-scope-and-complexity-of-style-calculations), and produce costly [layout reflows](https://developers.google.com/speed/articles/reflow)

First Meaningful Paint 1.2 s

First Meaningful Paint measures when the primary content of a page is visible

Keep request counts low and transfer sizes small 126 requests • 3,318 KB

To set budgets for the quantity and size of page resources, add a budget.json file

Serve static assets with an efficient cache policy 50 resources found

A long cache lifetime can speed up repeat visits to your page

Max Potential First Input Delay 140 ms

The maximum potential First Input Delay that your users could experience is the duration, in milliseconds, of the longest task

Time to Interactive 2.8 s

Time to interactive is the amount of time it takes for the page to become fully interactive

Network Round Trip Times 0 ms

Network round trip times (RTT) have a large impact on performance. If the RTT to an origin is high, it's an indication that servers closer to the user could improve performance

Page load is not fast enough on mobile networks Interactive on simulated mobile network at 19.3 s

A fast page load over a cellular network ensures a good mobile user experience

Estimated Input Latency 30 ms

Estimated Input Latency is an estimate of how long your app takes to respond to user input, in milliseconds, during the busiest 5s window of page load. If your latency is higher than 50 ms, users may perceive your app as laggy

Remove unused CSS Potential savings of 384 KB

Remove dead rules from stylesheets and defer the loading of CSS not used for above-the-fold content to reduce unnecessary bytes consumed by network activity

Serve images in next-gen formats Potential savings of 632 KB

Image formats like JPEG 2000, JPEG XR, and WebP often provide better compression than PNG or JPEG, which means faster downloads and less data consumption

User Timing marks and measures 8 user timings

Consider instrumenting your app with the User Timing API to measure your app's real-world performance during key user experiences

Server response times are low (TTFB) Root document took 80 ms

Time To First Byte identifies the time at which your server sends a response

Eliminate render-blocking resources Potential savings of 800 ms

Resources are blocking the first paint of your page. Consider delivering critical JS/CSS inline and deferring all non-critical JS/styles

Efficiently encode images Potential savings of 17 KB

Optimized images load faster and consume less cellular data

Minimize third-party usage Third-party code blocked the main thread for 30 ms

Third-party code can significantly impact load performance. Limit the number of redundant third-party providers and try to load third-party code after your page has primarily finished loading

Total Blocking Time 90 ms

Sum of all time periods between FCP and Time to Interactive, when task length exceeded 50ms, expressed in milliseconds.

JavaScript execution time 1.0 s

Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this

Server Backend Latencies 0 ms

Server latencies can impact web performance. If the server latency of an origin is high, it's an indication the server is overloaded or has poor backend performance

Properly size images Potential savings of 165 KB

Serve images that are appropriately-sized to save cellular data and improve load time

Speed Index 2.1 s

Speed Index shows how quickly the contents of a page are visibly populated

Mobile

Server response times are low (TTFB) Root document took 60 ms

Time To First Byte identifies the time at which your server sends a response

Eliminate render-blocking resources Potential savings of 3,570 ms

Resources are blocking the first paint of your page. Consider delivering critical JS/CSS inline and deferring all non-critical JS/styles

Reduce the impact of third-party code Third-party code blocked the main thread for 1,650 ms

Third-party code can significantly impact load performance. Limit the number of redundant third-party providers and try to load third-party code after your page has primarily finished loading

Total Blocking Time 2,640 ms

Sum of all time periods between FCP and Time to Interactive, when task length exceeded 50ms, expressed in milliseconds.

Reduce JavaScript execution time 8.1 s

Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this

Server Backend Latencies 0 ms

Server latencies can impact web performance. If the server latency of an origin is high, it's an indication the server is overloaded or has poor backend performance

Defer offscreen images Potential savings of 974 KB

Consider lazy-loading offscreen and hidden images after all critical resources have finished loading to lower time to interactive

Properly size images Potential savings of 69 KB

Serve images that are appropriately-sized to save cellular data and improve load time

Speed Index 10.1 s

Speed Index shows how quickly the contents of a page are visibly populated

First CPU Idle 18.7 s

First CPU Idle marks the first time at which the page's main thread is quiet enough to handle input. [Learn more](https://web.dev/first-cpu-idle).

Avoid enormous network payloads Total size was 3,313 KB

Large network payloads cost users real money and are highly correlated with long load times

Minimize main-thread work 13.1 s

Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this

First Contentful Paint 5.0 s

First Contentful Paint marks the time at which the first text or image is painted

Includes front-end JavaScript libraries with known security vulnerabilities 2 vulnerabilities detected

Some third-party scripts may contain known security vulnerabilities that are easily identified and exploited by attackers

Avoid chaining critical requests 15 chains found

Avoid an excessive DOM size 1,060 elements

First Meaningful Paint 5.0 s

First Meaningful Paint measures when the primary content of a page is visible

Keep request counts low and transfer sizes small 134 requests • 8,434 KB

To set budgets for the quantity and size of page resources, add a budget.json file

Serve static assets with an efficient cache policy 54 resources found

A long cache lifetime can speed up repeat visits to your page

Max Potential First Input Delay 630 ms

The maximum potential First Input Delay that your users could experience is the duration, in milliseconds, of the longest task

Time to Interactive 21.2 s

Time to interactive is the amount of time it takes for the page to become fully interactive

Network Round Trip Times 0 ms

Network round trip times (RTT) have a large impact on performance. If the RTT to an origin is high, it's an indication that servers closer to the user could improve performance

Page load is not fast enough on mobile networks Interactive at 21.2 s

A fast page load over a cellular network ensures a good mobile user experience

Estimated Input Latency 150 ms

First Contentful Paint (3G) 10500 ms

First Contentful Paint 3G marks the time at which the first text or image is painted while on a 3G network

Tap targets are not sized appropriately 92% appropriately sized tap targets

Interactive elements like buttons and links should be large enough (48x48px), and have enough space around them, to be easy enough to tap without overlapping onto other elements

Document uses legible font sizes 93.29% legible text

Font sizes less than 12px are too small to be legible and require mobile visitors to “pinch to zoom” in order to read. Strive to have >60% of page text ≥12px

Remove unused CSS Potential savings of 395 KB

Remove dead rules from stylesheets and defer the loading of CSS not used for above-the-fold content to reduce unnecessary bytes consumed by network activity

Uses deprecated APIs 1 warning found

Deprecated APIs will eventually be removed from the browser

Serve images in next-gen formats Potential savings of 577 KB

Image formats like JPEG 2000, JPEG XR, and WebP often provide better compression than PNG or JPEG, which means faster downloads and less data consumption

Speed And Optimization Tips

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Alexa Rank

0

Local Rank: / Users: / PageViews:

Global Rank

Information Server

Response Header HTTP headers carry information about the client browser, the requested page and the server

HTTP/1.1 200 OK
Content-Type: text/html;charset=utf-8
Connection: keep-alive
Date: Thu, 28 Nov 2019 11:05:48 GMT
Vary: Accept-Encoding
Access-Control-Allow-Credentials: true
Access-Control-Allow-Headers: Authorization,Content-Type,Accept
Access-Control-Allow-Methods: GET, POST, OPTIONS, HEAD
Cache-Control: max-age=0, must-revalidate
Content-Language: en-US
Set-Cookie: _hbr_u=eyJpZCI6ImRjYWE5ODUzNTgzNmQxYzIwYTI2YzdkN2Q2ZTFmZjhiIiwibGFzdFZpc2l0ZWQiOjE1NzQ5MzkxNDgzODd9; Domain=.hbr.org; Expires=Sun, 01-Dec-2019 00:00:00 GMT; Path=/; Secure; HttpOnly
Set-Cookie: HBR_SESSION_ID=8f2480ae-ce3a-4de8-aa01-3afee24d1fe2; Domain=.hbr.org; Path=/; Secure; HttpOnly
X-Frame-Options: SAMEORIGIN
Server: Apache-Coyote/1.1
Content-Encoding: gzip
X-Cache: Miss from cloudfront
Via: 1.1 0cddd53986ce57d7e0d3373745796c5a.cloudfront.net (CloudFront)
X-Amz-Cf-Pop: ORD51-C2
X-Amz-Cf-Id: Kwbl6soEzeUBWIEh82ceOoVnwVXBN3UBcgymgLk2dwwrqWrmUAvJoQ==

DNS Records DNS Resource Records associated with a hostname

View DNS Records

Type	Name	Value	Class	TTL
A	hbr.org	13.226.15.57	IN	24
A	hbr.org	13.226.15.113	IN	24
A	hbr.org	13.226.15.28	IN	24
A	hbr.org	13.226.15.30	IN	24
NS	hbr.org	ns-604.awsdns-11.net	IN	7170
NS	hbr.org	ns-469.awsdns-58.com	IN	7170
NS	hbr.org	ns-1877.awsdns-42.co.uk	IN	7170
NS	hbr.org	ns-1175.awsdns-18.org	IN	7170
MX	hbr.org	mxb-00044a01.gslb.pphosted.com	IN	1764
MX	hbr.org	mxa-00044a01.gslb.pphosted.com	IN	1764
TXT	hbr.org	webexdomainverification.4C675B8B1892B136E053AB06FC0A3F65=7b2ac320-8920-4cf1-826d-975f96f199cb	IN	564
TXT	hbr.org	v=spf1 ptr a:mail.hbsp.harvard.edu include:hbsp.harvard.edu ?all	IN	564
TXT	hbr.org	sip=m699vbpan7kdoitobogsq38e1k	IN	564
TXT	hbr.org	lyncdiscover = seh3q1rpvadu98fpk213q7htq2	IN	564
TXT	hbr.org	google-site-verification=o-E502ZnlfSSAM2JRb0RUfIxROmYDcYVOZnzlVRknS0	IN	564
TXT	hbr.org	docusign=59df337d-04fe-422f-bd8e-438fc3e80d21	IN	564
TXT	hbr.org	ciscocidomainverification=3a5e2e428cc891b6aef0b7598537338dd5c2bf8fe96326d58d87f62324dd9733	IN	564
TXT	hbr.org	atlassian-domain-verification=5VnB9cXf8cZ+rqMksjlq1KyEzUSjGsBJ5irmtvOZtpwtq6AsKSs+jGHcKUhotODA	IN	564
TXT	hbr.org	Wo71J1PNbWKkAikjb4WeqxCjBcNQwf6hcll0LJM6s9peRMF1ImcaCENQfddffLROaJY6wZHW2jrUsDNXC38vjg==	IN	564
TXT	hbr.org	MS=ms51679339	IN	564

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89 hbr.org Last Updated: 10 months

Desktop

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Estimation Traffic and Earnings

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Technologies

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PWA - Manifest

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Speed And Optimization Tips

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Alexa Rank

0

Information Server

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